This article will tell you about “The Ordinary USA.” If you’re even remotely interested in skincare, you can’t have missed the buzz surrounding The Ordinary’s products.
The Canadian company has transformed the industry by offering active ingredients in simple packaging at reasonable prices. The majority of products cost less than 25$.
The Ordinary USA
The Ordinary has products for all skin types, with a focus on anti-aging. They use non-prescription ingredients to treat major skin issues like acne, rosacea, hyperpigmentation, and aging skin. The company is well-known for offering a wide range of low-cost products on The Ordinary website USA without the use of any middlemen.
The Story of The Ordinary
The Ordinary was founded by the late Brandon Truaxe, a Toronto-based entrepreneur who died unexpectedly in January 2019. Nicola Kilner, the company’s former co-CEO, will step down. The Ordinary’s parent company, DECIEM, was founded in 2013 by Truaxe. DECIEM, which bills itself as “the abnormal beauty company,” also owns the brands Hylamide, NIOD, The Chemistry Brand, STEMM, Fountain, HIF, AB Crew, and ESHO, in addition to The Ordinary.
All products are free of parabens, sulfates, mineral oil, formaldehyde, mercury, and other commonly criticized ingredients. It should be noted that the products have not been tested on animals. “Produced in Canada.” Instead, it stands out boldly on Doctor Brand products, which look more like medicine and are frequently accompanied by all sorts of percentages and cumbersome product names. For example, “The Ordinary Salicylic Acid 2 percent Solution,”
Also read: The Ordinary Germany
Why Is The Ordinary So Cheap in the USA?
According to the current trend label, The Ordinary, “Luxury never makes anyone beautiful.” It exemplifies the DNA of the Canadian brand, which has a rebellious edge. Why? Because it consciously challenges industry principles, it also revolutionizes marketing mechanisms.
As previously stated, the majority of products do not cost more than $25, prompting the question: How is this possible? After all, the cosmetics industry is always trying to convince us that truly effective products are usually associated with a deep dive into our wallets.
The Explanation
The Ordinary uses formulations that contain only one or two powerful ingredients that have been tested and proven to work. As a result, manufacturing costs can be kept low.
Example
Vitamin C can be purchased as a “raw material” for €3-6 per kilogram. The “The Ordinary Vitamin C Suspension 23% + HA Spheres 2% Serum” contains 23% vitamin C, so the cost share is only 20 to 30 cents. In addition, there are costs for packaging, dealer margins, and so on.
The Ordinary Products
Skin care products are divided into categories by the company. These should be used as a guideline.
Categories include:
Antioxidants
Antioxidants provide numerous skin care benefits. They can help to strengthen your skin and protect it from environmental damage.
Cleansers/Detergents
Cleansers are essential in any skincare routine and are essential for healthy, clear skin.
Direct Acids
Chemical peels can help with pimple marks, blemishes, dry/flaky skin. They can also optically reduce your pores, resulting in a more even complexion.
Hydrators and Oils
Humectants and oils keep your skin moisturized, nourished, and protected from transepidermal water loss.
More Molecules
Peptides
Peptides are essential skin building blocks. They have the ability to make your skin more resilient and stronger. A single peptide will not necessarily “save” your skin, but when combined with other active ingredients (for example, antioxidants), it can help.
Retinoids + Retinol:
Retinoids and retinol are cell-stimulating active ingredients that can improve skin texture, fight signs of aging, and make your skin look younger and healthier.
Suncare:
Sun protection is a must-have component of any skincare regimen. It not only protects against skin cancer but also against premature skin aging.
Vitamin C:
Vitamin C is an extremely potent antioxidant. It has the ability to protect the skin from irritation, inflammation, and environmental stress. It can also help to reduce pimples and boost the skin’s natural healing process.
What are The Ordinary’s Best Products ?
- The Ordinary Hyaluronic Acid 2% + B5 Hydration Support Formula
- The Ordinary AHA 30% + BHA 2% Exfoliating Solution
- The Ordinary 100% Plant Derived Squalane
- The Ordinary 100% Organic Cold Pressed Argan Oil
- The Ordinary Caffeine Solution 5% + EGCG
- The Ordinary “Buffet” + Copper Peptides
- The Ordinary Ascorbic Acid 8& + Alpha Arbutin
- The Ordinary Niacinamide 10% + Zinc 1% High Strength Vitamin and Mineral Blemish Formula
- The Ordinary High Adherence Silicone Primer
- The Ordinary Serum Foundation
Where Can You Buy The Ordinary Products in USA?
The beauty products from “The Ordinary” are currently very popular, particularly among young people. You want to try every cream and serum at least once. Of course, you must first know where to find the best hyaluron creams, vitamin C serums, and masks. We’ve listed retail locations as well as a few convenient online stores where you can purchase The Ordinary products.
Online Shop Selling The Ordinary
- The Ordinary online shop
- Deciem
- Sephora
Buy The Ordinary at Retail
- Deciem
- Beauty Bay
- Cult Beauty
- Look Fantastic
- Space NK
Attention
Many of the products should not be used unless you already have a basic routine in place. Most of the products should be avoided if you do not already use sunscreen on a daily basis. I’ll explain which product it is again later. If, on the other hand, you have a good skin care foundation and are already one of the experienced “skin care professionals,” it is very likely that you will find one or more favorite products for yourself.
The same is true for The Ordinary: always run a patch test before adding a new “extra” to your basic routine. Include only one product in your weekly routine. Always observe how you react to different ingredients first. You can keep using it if there are no negative reactions. Remember that less is often more! It is not necessary to use ten products in one skincare routine to achieve healthy, beautiful skin.